Launch your own white label programmatic platform

Advanced programmatic tools for ad networks and publishers, built to drive incremental revenue with simplicity and dedicated support at the core.

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✔ No Setup Fees  ✔ Unlimited QPS
✔ Fast Activation   ✔ Dedicated Support   


"Limelight Inc. offers great tech, advanced functionalities and has really helped us scale up our business. Where they really stand out is the incredible team and client support!"

Ravi Tijare,
CEO Adelement

"We are happy to work with such a trustable partner as Limelight.
The platform is very intuitive and with all the relevant features we were looking for."

Show Heroes Group, Nicola Giannessi,
Global Head of Revenue Optimization



Everything You Need in One Platform

The most robust set of features, engineered so you can navigate programmatic complexity with ease, including custom use cases.

Every Channel & Format

  • Web & In-app
  • Video, Display, CTV
  • Audio, DOoH
  • Native video & Display 

Full White-Label Control

  • Free bidder dashboard & UI
  • Margin control & flexibility
  • PMPs, auctions & direct
  • Audience Builder 

Smart & Compliant

  • Optimised by AI
  • Deep analytics data
  • Free IVT tools
  • sellers.json & ads.txt handled

Built to Scale

  • Unlimited QPS
  • oRTB & custom endpoints
  • Prebid adapters
  • Any 3rd-party measurement 

Why Partners Choose Limelight

Own the technology and the margin — without
the cost base of building it yourself.



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  • White-labelled for your brand
  • No internal tech cost base
  • Unlimited QPS
  • Dedicated 1-on-1 support
  • Low-cost, flexible fees
  • No costly headcount to manage
  • Fast to activate & operate
  • Full platform community access

Incremental Revenue

Your own white-label exchange with full margin control, low-cost entry and flexible transaction fees.


Own Your Independence

Remove dependency on closed ecosystems and white-label the platform as your own — across web and in-app, on your existing infrastructure.


Control Supply & Demand

Set demand rules, decide who buys, control pricing and create competition for your ad space to lift yield. ads.txt & sellers.json handled.


Adaptive Rules Center

Intelligent automation that monitors your key metrics and adjusts demand behaviour automatically across the dimensions that
matter most.


Full Transparency

Embedded analytics, custom reports and alerts, plus API access to bring monetisation data into your own environment.

Connects with Every Major DSP & SSP

Real Partners. Real Results.

[CTV PUBLISHER NETWORK]

Scaling performance under QPS Limits


+100%  REVENUE INCREASE

+70%  EFFICIENCY IMPROVEMENT




ARC amplified high-performing demand automatically while staying within set QPS limits - combining partner strategy with automation


Read the Full Case Study

[APAC AD EXCHANGE]

3X Increase in Revenue in one day

+289% REVENUE INCREASE

10X FILLRATE IMPROVEMENT


By simply implementing two account wide automation rules, the partner unlocked faster, data-driven decision making and decreased manual workload

Read the Full Case Study >

[PERFORMANCE-BASED SSP]

Optimising Video Optimisation

X4 SUCCESS RATE

REVENUE & TRAFFIC STABILITY

HEALTHIER AUCTION ENVIRONMENT


Automated creative filtering eliminated failed impressions and stabilised the auction


Read the Full Case Study