Cannes Captures host Ed Steer of Sphere Digital Recruitment speaks with James Macdonald, CRO, to cover all things AI, CTV and Audio. Sponsored by LoopMe!

This year the Cannes Lions Festival of Creativity proved a hotbed for connections, discussing ‘hot’ themes, such as AI, CTV, human creativity, and figuring out new ways to work together. Mediashotz asked adtech, creative and marketing leaders from around the world for their thoughts.

Mediashotz chat with David Nelson, the charismatic Founder of fast-growing programmatic adtech, Limelight Inc. at the Cannes Lions 2025 festival on how the company is growing, bringing new products to the markets, where it’s heading next and what conversations Limelight Inc. is having here in the South of France…