Unlock ROI with Smart Efficiency: Practical Tips & Proven Tricks
Explore how efficiency is becoming the new competitive edge in programmatic advertising with Limelight’s latest white paper, The Hidden ROI of Efficiency: Unlocking Value and Sustainability in AdTech
The Hidden ROI of Efficiency: Unlocking Value and Sustainability in AdTech
Our new white paper, The Hidden ROI of Efficiency: Unlocking Value and Sustainability in AdTech, explores how the need for greater efficiency and sustainability is now essential in the digital advertising industry. This is no longer simply a technical challenge; but a commercial, operational and reputational one.
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According to eMarketer, programmatic digital ad spend in the US is set to reach nearly $180 billion in 2025
